Switzerland, 1 November 2009 – CIMIER, the legendary watch brand with a rich history, proudly announced the opening of its very first CIMIER flagship store in Zurich. Since 2007, the 85-year old watch manufacturer has played a very important role in helping QI expand its Luxury & Collectible line through exquisite timepieces manufactured and distributed worldwide under the exclusive Bernhard H. Mayer® brand.

CIMIER timepieces are a combination of state of the art technology and true tradition, and this new and spacious boutique which showcases the entire 2009/2010 CIMIER collection provides customers with a distinctive and delightful shopping experience.

In celebration of this successful partnership, the QI Group and CIMIER look forward to the opening of many more international boutiques in the near future.